"مخترعین و طراحان خوب به خوبی مشتریان خود را درک میکنند. آنها انرژی زیادی صرف توسعه این شهود میکنند. آنها داستانهای زیادی را مطالعه و درک میکنند تا فقط میانگینهایی که در نظرسنجیها پیدا میشود. آنها با طراحی زندگی میکنند."
Simplified meaning
Good inventors and designers really get to know the people who will use their products. They put a lot of effort into developing a deep feeling for what their customers want and need. Instead of just looking at numbers and charts from surveys, they listen to lots of personal stories and experiences. For example, if someone is designing a new kitchen tool, they might spend time in people’s homes to see how they cook, what problems they face, and what makes things easier for them. By doing this, they get a better idea of how their product can be useful in everyday life. This approach helps them create something that truly meets people's needs and makes their lives better. If you want to follow this advice, try to talk directly to the people who will use your ideas, learn from their experiences, and see things from their perspective.
Related tags
Consumer behavior Customer understanding Design process Designers Inventors Product development User experience
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