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"As a brand marketer, I'm a big believer in branding the customer experience, not just selling the service"

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MORE QUOTES BY John Sculley

“As a brand marketer, I'm a big believer in branding the customer experience, not just sell...”

John Sculley

“Leadership is about creating the conditions for success.”

“We can all learn from our failures, but I prefer to learn from the failures of others!”

“Risk-taking is essential for innovation and growth.”

FEATURED QUOTES

“Do not go gentle — cause that rent is always due.”

“In the small matters trust the mind, in the large ones the heart.”

“The greater your capacity to love, the greater your capacity to feel the pain.”

“The ego is not master in its own house.”

“A friend is someone who gives you total freedom to be yourself”

“There is just one thing that makes your dream become impossible: the fear of failure.”

“Do not feel lonely, the entire universe is inside you.”

“The beginning is perhaps more difficult than anything else, but keep heart, it will turn o...”

“Everything that happens happens as it should, and if you observe carefully, you will find ...”

“A chain is only as strong as its weakest link”