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"The name of the rose is a mere symptom of our nostalgia for a time when names meant something."

Translations

MORE QUOTES BY Umberto Eco

“True learning must not be content with ideas, which are, in fact, signs, but must discover...”

Umberto Eco

“What does it mean to understand something fully? It means to be able to analyze and explain it”

“Books are not made to be believed, but to be subjected to inquiry”

“The real hero is always a hero by mistake; he dreams of being an honest coward like everybody else”

FEATURED QUOTES

“Not all those who wander are lost”

“The greatest education in the world is watching the masters at work”

“The man who does not read has no advantage over the man who cannot read.”

“He that is good for making excuses is seldom good for anything else”

“Men are Moved by two levers only: fear and self interest.”

“In the old world, you devoted 30% of your time to building a great service and 70% of your...”

“I’m not arrogant enough to look back on my career and criticize my choices It’s really...”

“We simply attempt to be fearful when others are greedy and to be greedy only when others are fearful”

“If you don’t fight for what you want, don’t cry for what you lost.”

“Live for today, hope for tomorrow”