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Competitive advantage Quotes

"If you want to create and capture lasting value, don’t build an undifferentiated commodity business"

"Never ever compete on prices; instead compete on services and innovation."

"The worst error in strategy is to compete with rivals on the same dimensions"

"The ability to change faster than your competition purely, purely as a function of the ability to get feedback from the market and respond to it, that iterative process—we think is magical"

"Pivots are a new reality for businesses since they enable you to move quickly to newer, untapped areas or to adjust your focus toward winning propositions."

"Strategy is about making choices, trade-offs; it's about deliberately choosing to be different."

"Every great business is built around a secret that's hidden from the outside."

"What we need to do is run our business. We need to come up with a value prop that is so compelling that customers have to go for it"

"Competition on dimensions like quality or cost is mutually destructive and does not lead to the creation of sustainable advantage"

"Competitive strategy is about being different. It means deliberately choosing a different set of activities to deliver a unique mix of value."

"Operational effectiveness and strategy are both essential to superior performance"

"The fundamental task in strategy is to find a way of achieving a sustainable competitive advantage over your rival or rivals"

"A company can outperform rivals only if it can establish a difference that it can preserve"

"It’s not about being relentlessly focused on the competitor. It is about being relentlessly focused on the customer."

"If you’re not using AI at every aspect of your business, you’re not going to make it"

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