"أسوأ خطأ في الاستراتيجية هو التنافس مع المنافسين على نفس الأبعاد"
— Michael Porter
Simplified Meaning:
When you try to beat your competitors by doing exactly the same things they are doing, you're setting yourself up for failure. Imagine a small bakery trying to compete with a big chain store by making the same kind of bread. The big store can sell it cheaper because they produce in large quantities, so the small bakery will struggle. Instead, the bakery could focus on unique, homemade recipes or use high-quality, local ingredients that the big store doesn't offer. This way, they stand out and attract customers looking for something special. So, rather than copying others, find your own strengths and make them the focus. This approach helps you succeed in your own way, without getting into a losing battle over the same thing.
Related tags
Business strategy Competition Competitive advantage Differentiation Innovation Market positioning Rivals Strategic planning Strategy Unique valueFEATURED QUOTES